Resource Centre

The resource centre will provide you with helpful and inspirational information. Find links to interesting websites as well as the presentations from the workshops.


Business Plan and Business Model Templates for Stage Two

Business Model Template - download here

Business Plan Template - download here

 

BLOGS

asmartbear.com - naming Startup and more

I New Idea -  Inventions, patents, desgins, creative ideas and products

Meet-up group - Lean Startup Wellington

idealog.co.nz - The mythical startup

The Altucher Confidential - The 100 Rules for Being an Entrepreneur

Eric Ries - Start Up Lessons Learned

 

BOOKS

A Good Hard Kick in the Ass: Basic Training for Entrepreneurs - Rob Adams

If you build it, will they come? - Rob Adams

Business Model Generation - Osterwalder & Pignot (first 72 pages downloadable here)

Zag - The Number One Strategy of High-performance BrandsMarty Neumeier

 

WEBSITES

BizChat - Online business community

Grow Wellington - Economic development organisation for the Wellington region

Business.govt.nz - Doing business in NZ

New Zealand Trade & Enterprise - Starting a business

NZ Work and Income - Business Training and Advice

IPONZ -  Intellectual Property Office New Zealand

Keep updated - Stuff - Small Business and Employment

Namecheck.com - Check username availability, domain names and trademarks

steveblank.com - Steve Blank

venturebeat.com - The 7 signs of failure for internet startups

ideamensch.com - How to bring ideas to life 

springwise.com - New business ideas, trends and innovation

 

WORKSHOPS: HOW TO PITCH YOUR IDEA IN 100 WORDS

Click here to see the videos of the workshops

Presentation - Mark Robotham

Presentation - Nick Churchouse

 

LECTURE 1: BUSINESS MODELS:

Book: Business Model Generation - Osterwalder & Pignot (first 72 pages downloadable here)

 

LECTURE 2: TARGET MARKET / MARKET VALIDATION:

Find out what's happening in the world of innovation: Springwise , I New Idea

Book: A Good Hard Kick in the Ass: Basic Training for Entrepreneurs - Rob Adams

Book: If you build it, will they come? - Rob Adams

Online training module: Conducting effective market research

Online training module: Determining market size

Online training module: Researching the competition

 

LECTURE 3: VALUE PROPOSITION

Book: Zag - Marty Neumeier

Workshop: How to pitch your idea in 100 words

Training: Power Pitching 

 

LECTURE 4: BUILDING WINNING TEAMS

Training: Business Networking, Not Card-swapping - Growth Management Consulting - click here

 

WORKSHOP: BUSINESS PLANNING

Blog: Startup lessons learned - Eric Ries - click here

A Guide to Writing a Business Plan

Business.govt.nz - Writing a business plan

Free business plan template - business plan template 

 

LECTURE 5: FINANCIALS

Online training module -  Financial forecasts

 

LECTURE 6: GO TO MARKET

Book: Business Model Generation - Osterwalder & Pignot (first 72 pages downloadable here)

 

LECTURE 7: OTHER IMPORTANT TOPICS

Paper by Baldwins - Ownership of IP

 

 

 


SEMINAR SERIES 2010

See below for last years programme and links to presentations from the events.

RESOURCES FROM THE BRIGHTEN YOUR IDEA WORKSHOP SERIES

KNOW YOUR MARKET: Validation

Presentation – click here

Market research:         Leon Toorenburg, ikeGPS (http://www.ikegps.com)
Market validation:         Barbara Grieve, Creative HQ (http://www.creativehq.co.nz)
Target market identification:     Mark Pennington, Formway (http://www.formway.com)
Competitive analysis:         Nick Rowney, 3months (http://www.3months.com)


BUILD THE SOLUTION: Strategy

Presentation – click here

Value proposition:         Mark Clare, Woodward Partners (http://www.woodwardpartners.co.nz)    
Business model:         Dave Moskovitz, WebFund (http://www.webfund.co.nz)
Pricing & Finances:         Dave Allison, PricewaterhouseCoopers (http://www.pwc.com/nz/en)
Sustainability:             Peter Salmon, FISCHE° Consulting Limited (http://www.consultfische.com)


BUILD THE SOLUTION: Technical

Presentation – click here

Intellectual Property:         Mark Hargreaves, AJ Park (http://www.ajpark.com)
John Yaldwyn, 4RF (http://www.4rf.com)
Legal & Governance:         Andrew Stewart, Morrison Kent (http://www.morrisonkent.co.nz)
Prototyping:             Michael Elwood-Smith, Creative HQ (http://www.creativehq.co.nz)
Peter Wilcock, Exactus (http://www.exactus.co.nz)
Successful SMEs:         Jon Macdonald, Trademe (http://www.trademe.co.nz)
Andrew Gibbs, Deloitte (http://www.deloitte.com/view/en_NZ/nz/index.htm)


EXECUTE: Go-to-market

Presentation – click here

Business Models:        Nigel Kirkpatrick, Grow Wellington (http://www.growwellington.co.nz)
Branding:             Paul Soong, The Church (http://www.thechurch.co.nz)
Go-to-market:             Dave ten Have, Ponoko (http://www.ponoko.com)
Distribution:             Mario Wynands, Sidhe Interactive (http://www.sidhe.co.nz)
Exporting:             Judy Bennett-Smith, Whitireia New Zealand (http://www.whitireia.ac.nz)
                               David Swann, Explorer Graphics Limited (http://www.egl.co.nz)


BOOKS, WEBSITES & BLOGS

1.     “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers”, by Geoffrey A. Moore

2.    “A good hard kick in the ass: Basic Training for Entrepreneurs”, by Rob Adams

3.    “Zag: The Number One Strategy of High-performance Brands”, by Marty Neumeier

4.    Lean Start-up, http://www.slideshare.net/startuplessonslearned/2010-02-19-the-lean-startup-webstock-2010

5.    Eric Ries, Lean Start-up - http://www.startuplessonslearned.com

6.    Steve Blank, http://steveblank.com

7.    Harvard Business Review, “Why Sustainability Is Now the Key Driver of Innovation”, by C.K. Prahalad, http://hbr.org/2009/09/why-sustainability-is-now-the-key-driver-of-innovation/ar/1

8.    “60 Minute Brand Strategist”, http://www.slideshare.net/imootee/60-minute-brand-strategist-limited-edition

9.    “The Brand Gap”, http://www.slideshare.net/diab5/the-brand-gap-presentation-855872

10.    “Duct Tape Marketing”, http://www.ducttapemarketing.com

11.    “E-myth revisited”, by  Michael E. Gerber

 

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